What is a Web Banner Ad?

Web banner Ads allow brands to effectively advertise on a Retailer's website by placing a banner on pre-determined areas of the site. With banner ads, brands can get in front of high-intent audiences at the point of sale when they're ready to purchase.

When creating an order, if unlocked by the Retailer, Web Ads will appear as an ad format in the pop-up.

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There are two types of banners in Zitcha:

  • Static: An image with fixed sizing.
  • Responsive: A template with editable copy and creative elements (such as badges).

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