Selling campaigns has never been easier thanks to Zitcha.
Through the power of first-party data, Zitcha enables retailers to develop stronger, more strategic partnerships with brand advertisers seeking alternative ways to target and measure their ad campaigns now that third-party cookies are on the fast track to retirement.
Where in the past marketers relied on cookies and personal identifiers to understand customers and map their shopping behaviour, now, retailers realise they’re already sitting on a treasure trove of audience data – and are monetising it through retail media.