Zitcha Resources | Retail Media Platform

Revolutionising Ads with AI: The Future of Creative Ad Agencies

Written by Jade Sewell-Robertson | Jun 9, 2023 12:50:30 AM

In today's digital landscape, major players like Google, Meta (formerly Facebook), and Amazon are revolutionising the advertising industry through the power of artificial intelligence (AI). These tech giants are harnessing AI-generated ads to help advertisers create compelling and personalised campaigns. While this shift presents challenges for creative ad agencies, it also offers exciting opportunities for businesses of all sizes. Let's explore how AI-generated ads are reshaping the advertising landscape and what it means for the industry.