With deep roots in media and technology, co-founders Troy Townsend and Jack Byrne looked at the retail media landscape and saw a broken system. Retailers were being forced to use disconnected "black box" solutions that catered only to ad buyers, completely ignoring the realities of inventory, trade, and margin.
They knew the industry didn't need just another ad server. It needed glue.
They built Zitcha to be the ultimate unification layer—an operating system that connects people, partnerships, and platforms into one single source of truth. Today, we deliver unprecedented growth for the world's leading retailers across North America, EMEA, and APAC.
.jpeg?width=1240&height=1241&name=Jack-Pls%20Use%20this%20One%20(2).jpeg)
This is the smartest system in play, built by the industry’s smartest team.
We won’t stop until we’ve delivered the absolute best. And then? We’ll do better.
Our platform is where advertisers can step up, be seen, and take on the world.
We see the new media landscape as a place of potential. A place to grow.
While our platform is powered by autonomous technology, our success is driven by people. With offices across the USA, Canada, the UK, and Australia, our dedicated Customer Success teams are available in your time zone, ready to help you scale.
We know how important it is to be fulfilled at work. From our "Work From Anywhere" policy to dedicated wellness days, we empower our team so they can empower your network.
The retail media space is evolving at lightning speed. We don't just support our customers; we support the industry. Through our Retail Media Unpacked events across Melbourne, Sydney, London, and New York, we bring the global community together to share fresh perspectives, network organically, and shape the future of retail media.
