Joint Business Planning, but made for Retail Media 

Brand budgets are shifting. Your planning tools should keep up. Zitcha makes Joint Business Planning faster, clearer, and more collaborative - connecting retailers and brands in one unified workspace to align goals, commit spend, and launch campaigns that actually deliver.r.

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Unified Calendar

One timeline across all channels and placements - shared by every stakeholder.

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Live Inventory & Conflict Alerts

Spot double-bookings or underutilized inventory before they become issues

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Role-Based Access

Assign and ring-fence trade, co-op, and owned budgets with precision.

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Fast Commit → Launch

Turn planned campaigns into live executions with one click.

Because retail marketing shouldn’t be this hard

Ad-serving platforms. Demand-serving platforms. E-commerce platforms. Consumer data platforms. AI-powered search platforms. These are just some of the many solutions that retailers need to juggle if they want to deliver an outstanding end-to-end experience for advertisers. Thankfully, that ends here now. Zitcha brings everything together in one place for you.

See how it works
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One Platform for Many Teams

Unite your internal teams and brand partners around one shared plan. Zitcha streamlines the full journey - from media proposals to campaign execution - so everyone stays aligned and no budget slips through the cracks. 

Campaign Forecasting Made Easy

Stay ahead of spend with real-time commitment tracking. Zitcha connects forecasted budgets to actual delivery, helping you hit goals, manage pacing, and surface under- or overspending risks before it’s too late.
 
 
 
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Replace Spreadsheets for Good

Planning in spreadsheets is slow, error-prone, and impossible to scale. Zitcha replaces disconnected docs with dynamic tools that update in real-time, keeping your media pipeline aligned, accurate, and audit-ready.

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Simplify Collaboration with Brands

Cut the back-and-forth and bring brands directly into the planning process. With secure access controls and shared timelines, Zitcha helps everyone plan faster and commit with confidence.

Book a Demo

See how Zitcha powers planning that brands and retailers actually trust.

Book a demo

Resources

Retail Media Trends

7 Retail Media Trends Shaping the ANZ Market in 2025

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Unlocking the full potential of Retail Media Networks
Articles

Unlocking the full potential of Retail Media Networks

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Articles

Can Retailers be the next Media Giants? Yes—but only if they think like Retailers, not Media Moguls.

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